Viral Marketing

What is Viral Marketing?

“Viral marketing is basically word of mouth marketing that is generated through social websites. It is defined as a marketing technique that uses pre-existing social networks like You Tube, Face Book, Twitter etc to increase brand awareness, improve sales and to achieve other marketing objectives through self-replicating viral processes.”

Viral marketing is a latest marketing strategy that can get you thousands of new subscribers without incurring huge costs. It is a marketing phenomenon that is characterized by the high pass along rate from person to person as it is being linked from one profile to the next profile. Thus due to its self-replicating nature, it facilitates and encourages people to pass along a marketing message more quickly and more widely to a larger number of audience. This is the reason why it is referred to as Viral, as the term viral is analogous to virus and the messages through viral marketing spreads as quickly as the spread of virus or computer viruses.

How Viral Marketing Works?

Viral Marketing is all about connections and developing links. The more quality connections a company can make the more business leads they can generate. The more business leads they create the higher the chances that the lead will end up to purchase a good or service. Today many organizations are hiring Viral Marketing Services (VMS) to seek their professional insight in advance internet technology and expertise in effective marketing strategies. By incorporating a social profile gathering system, a VMS company creates interconnections with web sites and social media groups specific to their client’s target market. Not only to common social media web sites like face book, twitter etc, the internet is home to over 300,000 social community web service providers, that has a huge community of active users. Hence, by actively maintaining an extensive analytical database of these connections, a VMS company can successfully link a business to its targeted customers.

It is also essential for a marketer to create and develop message that generates interests in the audience. This message can be anything ranging from an article, an e-mail, an eBook, a video, a Flash Game or even to a software that can be downloaded. It is the sharing of any of these that actually makes the item "viral". Most of the websites offer free commercial information online in the form of e-books, journals, articles etc to their subscribers. In such case, the free material being provided should be viral and if one likes it, the message can spread vastly among others. Hence through incorporating viral marketing tools one can implement an effective marketing strategy and promote any kind of marketing example article marketing, e-book marketing, etc.


Scope and Importance of Viral Marketing

Viral marketing has a potential to generate buzz about your business quickly. Once a marketer launches a viral campaign, its self-replicating nature spreads the message to masses of prospects and also the viral nature makes it a low cost and low maintenance marketing campaign. In addition to that it is also considered as a more trusted source, as your message or products are pushed through people and not you, hence it is generally more trusted by your prospects and build positive brand image and develop better prospects for your business.

Also with ever improving technology the scope and success of viral marketing has also enhanced. Statistics reveals that nearly two thirds of the world’s Internet population now visits a social network or blog site weekly. Also a latest study from Pew Internet reflects that social networks are becoming a popular source of information and almost 89% of people forward news, events, and vendor specific information to people in their network.

In the presence of such statistics it is evident that, companies either big or small cannot withstand the growing significance of viral marketing and they must integrate viral marketing strategy to ensure success of their online marketing campaign and hence it proves to be one of the effective tools for the success of article marketing efforts. Now having discussed the role of viral marketing let's explore further knowledge about article marketing in the rest of the book.

Property Investment in Bulgaria

Bulgaria is a country which has been successful in achieving a consistent economic growth in the past few years. Despite economic and political changes it has undergone, it is slated to become a member of the European Union which will enable to stabilize the currency and look forward to a better conducive environment for economic growth. This reason itself has caused the foreign direct investment to grow exponentially in the past few years, crossing the $2bn mark in 2004. This foreign direct investment has leapfrogged the Gross Domestic Product which makes it very clear that Destination Bulgaria is emerging and any investment in immovable properties would only appreciate in the near future and highly probable that it would do so in the long run.

The property prices have increased by as much as 25% in the past year, which implies that rents also are on the upswing. Big investors and holiday corporate companies are invest more and more, since the rental income would increase substantially. Small investors are already making a fast buck of about 40-50% appreciation on the property they own, by offering resale of complete/ semi-complete developments.

Furthering this boom, the Bulgarian government is working on a legislation to enable freehold ownership of land and property by foreigners. This step is being taken looking at the trend of construction quality and development and success of pioneer investors in the recent past.

Compared to other nations of Europe, the development costs in Bulgaria with respect to labor, land, taxes, utilizes etc. are cheaper. As a result of which, a supply void could be created to hike prices and gains. As more and more multi national companies are entering Bulgaria, the job market is looking up and so is the demand for rental houses and apartments.

The property acquiring process in Bulgaria is simple, since foreigners acquiring properties in Bulgaria was not allowed and is changing.

Understanding The Basics of Balloon Or Reset Mortgage Loans

A balloon mortgage, also called a reset mortgage, offers lower interest rates with the option in 5 or 7 years to pay off the balance or resent the loan. Considered more risky than an ARM since interest rates can jump significantly, it is a valid option for those expecting to move or interest rates to drop.

Balloon Mortgage Features

Balloon mortgages are based on a 30 year amortization schedule, but you only pay those payments for 5 or 7 years depending on your loan’s terms. At the end of that period, you are required to make a balloon payment for the rest of the principal or resent the mortgage at current interest rates. Some financing companies also offer the option of refinancing the home loan.

With its unique interest rate structure, you can qualify to borrow more than a with a fixed rate mortgage. Balloon mortgages also have interest rates lower than a traditional home loan.

Balloon Mortgage Numbers

Balloon mortgages, like ARMs, use numbers to describe terms. The first number is the number of years until you reset the loan or make the balloon payment. The second number equals the rest of the loan term. Together both numbers equal the loan’s amortization schedule.

So a 7/23 mortgage means that you have 7 years until the balloon payment is due, 23 year’s worth of principal. Adding the two numbers together, your loan is amortized for 30 years.

Reset Requirements

In order to reset your loan, you have to qualify by still occupying the home, having no liens against the property, and having made on time monthly payments for the last year. If you don’t qualify to reset the mortgage, you may be able to still refinance the loan.

Balloon Mortgage Considerations

Balloon mortgages don’t have the fluctuating interest rates of an ARM, but they don’t have the caps to safeguard against extremely high future rates. You may also find that due to a reverse in your financial situation you many not qualify to reset or refinance your home, and have to sell it to meet the balloon payment. In the end you are trading security of a fixed rate for lower interest payments.

How You Can Become A Millionaire Via Your Hobby

by: Kristina

Greetings! I have been preaching my wealth creation principles for many years now from the "pulpit" of the Internet and consider it a high honor that I have been able to assist so many of you to commence upon this exciting path of wealth creation, freedom and abundance.

Please accept this one fact – a fact that I am totally and utterly certain of – becoming a millionaire via my wealth creation principles is within the easy grasp of just about everyone one in the western world. So if you are not "making it" right now – that is – what you have been doing up till now has not financially worked for you, why don’t you embrace my teachings until my "knowledge" becomes your "knowing". Remember, a guru or a teacher is only ever the bridge to your inner knowing. Once you have crossed the bridge to your destination the bridge fades into the illusory past and becomes obsolete.

Those of you who have read my other articles (or my book), know that I am not about advising you to borrow money, use existing funds or income, speculating, investing or even "making money". I teach the direct route of Wealth Creation. That is, a millionaire is a person whose net assets in a non fire sale situation, if sold, would bring a price in excess of a net million dollars.

So if you want to become a millionaire fast – we ask the simple question, what is a quick and easy, sure way of increasing your net assets by $1,000,000.00? Now most of you have jobs and families to support, so to avoid burn out, you will need to create this million dollars in assets, not only part time, but also in an enjoyable and relaxing way.

When I was a ten year old in the late fifties, I lived in basically what was a satellite English migrant city in Australia. Almost all families were struggling and times were hard. I recall my father scolding me harshly when he found out that I had wasted my money on buying a few comic books. (I particularly liked "The Phantom").

One morning, in my school holidays I placed my collection of about a dozen comics in an old wooden go-cart and went door-to-door offering to swap my meager supply of comics three for two. Within a few streets my poor old go-cart couldn’t cope with the weight, so I also starting offering to sell my treasures at about a third of retail price. A few hours later, I found I no longer needed to go door to door – all the kids and often their parents came to me in the street. My pile of notes and coins was now piling up as fast as my pile of comics. I leant a lot that first day.

The next morning I was more prepared. I enlisted the help of two schoolmates. We took it in turns to push a large old Victorian pram and added a blanket upon which to lay out all the comics. We had crude signs stuck on the side of the pram and an old strapless handbag for the money. Needless to say we made a killing! The bush telegraph system worked and wherever we went we were swamped with eager customers. In today’s values I probably was creating several hundred dollars a day – a fortune for a ten year old, yet never dared tell my father that those same comic books were now creating more money than he was currently earning.

When the marble craze hit our school, guess who used the same principles? (But "my head master sanctioned school casino with marbles as chips" is another story.)

I later called this system the "arbitrage-compound system of wealth creating" and have used it to this day. Assets, even at a 50% mark up as in the above example, grow to staggering totals if left to multiply unhindered. That is why casinos just love punters who use the many variations of the "double up system". Like the casino barons, the wealth creator uses these principles to his or her own "wealth" advantage.

Now you can start your wealth program with any commodity, however, like a 10 year old lad with his comic books, if you are passionate and/or have a wider than average knowledge about a certain subject then trust me when I say, you already have the ability to fast track your millionaire status.

In my book and other articles, I have used numerous examples of real cases of people just like you who have used their hobby to become wealthy in their spare time.

A recent example, Paul, one of my early readers, shared with me that his passion and hobby was of all things "sea shells". Needless to say, his knowledge on the subject compared to mine, seemed immense. He explained that over the Internet and via magazines, collectors communicate with each other and swap and buy and sell thousands of different types of shells.

Many bring a $1,000.00 plus! Just like I had never considered investing in seashells, Paul had never considered, until he had read my writings, that his hobby and passion could make him super rich. Paul visited me a couple of weeks ago and excitedly told me that the day previous, he picked up in a second hand shop 5 small shells, all of the same species for only $100.00. The dealer grinned like a Cheshire cat at the victory of selling some schmuck 5 worthless shells for a hundred bucks.

Paul had a ready market for those rarer shells at a thousand dollars each! Now please see the difference. The dealer, from his $100 has to pay his overheads. Paul will use the $5,000 to purchase up to $15,000.00 worth of shells. Paul’s wealth total will accelerate an extra $14,900.00 in one buy-sell-buy cycle. The dealer’s $100 became lost in the overheads quagmire.

Another example: An acquaintance of mine began his dinky toy car collection as a boy. His collection "Wealth Total" is also now valued well over a million dollars. Get the picture?

Other readers have successfully used for their wealth program to riches, hobbies involving paintings, jewelry, coins, stamp collecting, gold nuggets, old electric guitars, old bikes, china, postcards, teddy bears, model railroads, signatures, sporting souvenirs - old share certificates - in fact virtually any hobby can be used to kick start your wealth program.

You see with your hobby you already have the knowledge base and the passion - couple this with a wealth program and your future becomes excitingly assured.

In these series of articles and in my book I have laid out an easy, well proved and virtually failure proof plan for you to become a millionaire. Yet I can only sow the seeds. The watering and the caring needs to come from within you.

And remember, it starts with a decision!