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Tuesday, June 17, 2008

Email Marketing


Today many people trying to start making money with internet and online business. And it could be very difficult to choose between several different promotional techniques. If you are beginner, you can be completely confused with all types of promotions and advertisements. You do not know what works and what does not. One of the most powerful and cheapest forms of internet marketing is email promotions. With email marketing you can create traffic to your site and make much more sales. How does it work?

Email promotion or email marketing is sending information to potential customers about your products or services in the hopes of getting them to buy. You are sending millions of emails every day with the link to your site. But that is not that easy like it is seems to be. There are some problems that you need to figure out before you start your promotion campaign with emails. You need to know some rules and have special tools for the email advertising. First of all – you cannot just send you offer to somebody who did not ask for it. You can become a spammer, which can cost you a lot of problems in the future. You can lose your business reputation, your customers and finely lose money which you could make without spamming. Nobody like spammers (do you?).

So, how can you stay away from that? First of all you need to set up a squeeze or sales page where are the visitors of your site can put their names and e-mail address requesting you send information to them (this is also called opting in). A good way to make people give you their email addresses is offer free software, e-book or gift on your sales. That is how you build the email list of addresses for your email marketing campaign. After getting the information you can now send the people on your list direct emails about your product or service that you are selling. Hey, if you want to learn more about email marketing or looking for email marketing software, I really recommend you ViperMailer.com because they make everything easy and accessible to the internet entrepreneur. Many people not really understand about Email Marketing but you can learn it with their Email Marketing Education and Training Center to build a successful email marketing campaign. So if you need an email marketing software, why not give it a shot. You can learn and try it FREE for 30 days with fully functional and no credit card required! How cool is that.. What are you waiting for?

1 comment:

Anonymous said...

if i send email to other people about my blog to increase my traffics, does it considered ok since it is not like internet business, will it affect reputation much?